Pop-Up Store - Paris La Défense

Management of the opening of a 200m2 Pop-Up Store in the shopping center Westfield Les 4 Temps, La Défense :
- management staff training plan (30 persons)
- Agencies briefing and tracking for operational implementation : translations, material deliveries, uniform production, ...
- Definition of communication plan : Samsung social media, Samsung website and Westfield medias (OOH, DOOH, Social media)
- Coordination with the event team to create the best animation on the 4 weeks of the pop-up store